{"id":41339,"date":"2025-04-08T14:40:00","date_gmt":"2025-04-08T20:40:00","guid":{"rendered":"https:\/\/noticias.ulsaoaxaca.edu.mx\/?p=41339"},"modified":"2025-04-08T14:40:38","modified_gmt":"2025-04-08T20:40:38","slug":"estudiantes-de-la-maestria-y-especialidad-en-comunicacion-social-y-politica-llevan-a-cabo-su-jornada-academica-2025","status":"publish","type":"post","link":"https:\/\/noticias.ulsaoaxaca.edu.mx\/index.php\/2025\/04\/08\/estudiantes-de-la-maestria-y-especialidad-en-comunicacion-social-y-politica-llevan-a-cabo-su-jornada-academica-2025\/","title":{"rendered":"Estudiantes de la Maestr\u00eda y Especialidad en Comunicaci\u00f3n Social y Pol\u00edtica llevan a cabo su Jornada Acad\u00e9mica 2025"},"content":{"rendered":"\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 50%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-41339 gallery-columns-2 gallery-size-medium'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4754-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4754-300x200.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4754-300x200.jpg 300w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4754-1024x683.jpg 1024w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4754-768x512.jpg 768w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4754-1536x1024.jpg 1536w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4754-2048x1365.jpg 2048w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4754-800x533.jpg 800w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4754-1280x853.jpg 1280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4802-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4802-300x200.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4802-300x200.jpg 300w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4802-1024x683.jpg 1024w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4802-768x512.jpg 768w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4802-1536x1024.jpg 1536w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4802-2048x1365.jpg 2048w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4802-800x533.jpg 800w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4802-1280x853.jpg 1280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4885-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4885-300x200.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4885-300x200.jpg 300w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4885-1024x683.jpg 1024w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4885-768x512.jpg 768w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4885-1536x1024.jpg 1536w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4885-2048x1365.jpg 2048w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4885-800x533.jpg 800w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4885-1280x853.jpg 1280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4789-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4789-300x200.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4789-300x200.jpg 300w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4789-1024x683.jpg 1024w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4789-768x512.jpg 768w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4789-1536x1024.jpg 1536w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4789-2048x1365.jpg 2048w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4789-800x533.jpg 800w, https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4789-1280x853.jpg 1280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n<p style=\"text-align: justify;\">Una parte fundamental de la pol\u00edtica actual se enfoca en analizar las estrategias comunicativas que manejan las figuras p\u00fablicas y autoridades en la era global, es por ello que nuestros estudiantes de la Maestr\u00eda y Especialidad en Comunicaci\u00f3n Social y Pol\u00edtica, realizaron en d\u00edas pasados su Jornada Acad\u00e9mica: \u201cComunicaci\u00f3n Pol\u00edtica Digital\u201d, un espacio en el que junto a docentes y especialistas en el \u00e1rea, retomaron temas de esta \u00edndole para fortalecer sus conocimientos a trav\u00e9s de distintas actividades.<\/p>\n<p style=\"text-align: justify;\">Para aperturar el evento, se llev\u00f3 a cabo la Conferencia Magistral: \u201cContinuidad y cambio: evoluci\u00f3n de las estrategias de comunicaci\u00f3n en la transici\u00f3n entre el periodo presidencial anterior y el actual\u201d, en la que el profesor investigador de la Universidad Aut\u00f3noma de Quer\u00e9taro Dr. Sergio Rivera Magos, comparti\u00f3 un an\u00e1lisis de las principales l\u00edneas de acci\u00f3n comunicativa en ambos gobiernos.<\/p>\n<p style=\"text-align: justify;\">En esta ponencia, los asistentes abordaron conceptos clave que les servir\u00e1n para investigar los alcances del gobierno dentro de las plataformas en l\u00ednea tales como: populismo digital, personalizaci\u00f3n del liderazgo, polarizaci\u00f3n, viralidad digital y ecolog\u00eda medi\u00e1tica.\u2002\u2002<\/p>\n<p style=\"text-align: justify;\">De igual manera, con el objetivo de abonar a las habilidades verbales y escritas de los maestrantes de este programa, equipos integrados por ellos presentaron los avances de sus proyectos de investigaci\u00f3n ante especialistas para recibir retroalimentaci\u00f3n y sugerencias que fortalezcan la calidad acad\u00e9mica que sustenta cada trabajo.<\/p>\n<p style=\"text-align: justify;\">Asimismo, los estudiantes de 5\u00b0 cuatrimestre presentaron estrategias de mercadotecnia electoral enfocadas a la consultor\u00eda para redes sociales.<\/p>\n<p style=\"text-align: justify;\">Dicha actividad se enfoc\u00f3 en la\u00a0resoluci\u00f3n de casos pr\u00e1cticos de candidaturas pol\u00edticas con despliegue comunicativo a fin de que el p\u00fablico asistente votara por un ganador de las elecciones.<\/p>\n<p style=\"text-align: justify;\">Con la ejecuci\u00f3n de estas jornadas, contribuimos no solo a la realizaci\u00f3n de actividades acad\u00e9micas pr\u00e1cticas que involucren a nuestra Comunidad de Posgrado, sino que tambi\u00e9n buscamos que analicen los contextos actuales que les servir\u00e1n para fortalecer su ejercicio profesional.<\/p>\n<p>\u00a0<\/p>\n<p style=\"text-align: center;\"><strong>INDIVISA MANENT<\/strong> | Lo unido permanece<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\t\t\t#gallery-2 {<br \/>\n\t\t\t\tmargin: auto;<br \/>\n\t\t\t}<br \/>\n\t\t\t#gallery-2 .gallery-item {<br \/>\n\t\t\t\tfloat: left;<br \/>\n\t\t\t\tmargin-top: 10px;<br \/>\n\t\t\t\ttext-align: center;<br \/>\n\t\t\t\twidth: 50%;<br \/>\n\t\t\t}<br \/>\n\t\t\t#gallery-2 img {<br \/>\n\t\t\t\tborder: 2px solid #cfcfcf;<br \/>\n\t\t\t}<br \/>\n\t\t\t#gallery-2 .gallery-caption {<br \/>\n\t\t\t\tmargin-left: 0;<br \/>\n\t\t\t}<br \/>\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/<\/p>\n<p style=\"text-align: justify;\">Una parte fundamental de la pol\u00edtica actual se enfoca en analizar las estrategias comunicativas que manejan las figuras p\u00fablicas y autoridades en la era global, es por ello que nuestros estudiantes de &#8230;<\/p>\n","protected":false},"author":12,"featured_media":41343,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"gallery","meta":{"_acf_changed":false,"footnotes":""},"categories":[31,389],"tags":[920,45,351,125,689],"class_list":["post-41339","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-noticias","category-posgrado","tag-comunicacion-2","tag-investigacion","tag-la-salle-oaxaca","tag-posgrado","tag-universidad","post_format-post-format-gallery"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Estudiantes de la Maestr\u00eda y Especialidad en Comunicaci\u00f3n Social y Pol\u00edtica llevan a cabo su Jornada Acad\u00e9mica 2025 - Noticias La Salle Oaxaca<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/noticias.ulsaoaxaca.edu.mx\/index.php\/2025\/04\/08\/estudiantes-de-la-maestria-y-especialidad-en-comunicacion-social-y-politica-llevan-a-cabo-su-jornada-academica-2025\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Estudiantes de la Maestr\u00eda y Especialidad en Comunicaci\u00f3n Social y Pol\u00edtica llevan a cabo su Jornada Acad\u00e9mica 2025 - Noticias La Salle Oaxaca\" \/>\n<meta property=\"og:description\" content=\"#gallery-3 {   margin: auto;  }  #gallery-3 .gallery-item {   float: left;   margin-top: 10px;   text-align: center;   width: 50%;  }  #gallery-3 img {   border: 2px solid #cfcfcf;  }  #gallery-3 .gallery-caption {   margin-left: 0;  }  \/* see gallery_shortcode() in wp-includes\/media.php *\/                                Una parte fundamental de la pol\u00edtica actual se enfoca en analizar las estrategias comunicativas que manejan las figuras p\u00fablicas y autoridades en la era global, es por ello que nuestros estudiantes de ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/noticias.ulsaoaxaca.edu.mx\/index.php\/2025\/04\/08\/estudiantes-de-la-maestria-y-especialidad-en-comunicacion-social-y-politica-llevan-a-cabo-su-jornada-academica-2025\/\" \/>\n<meta property=\"og:site_name\" content=\"Noticias La Salle Oaxaca\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-08T20:40:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-08T20:40:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/noticias.ulsaoaxaca.edu.mx\/wp-content\/uploads\/2025\/04\/4F7A4754-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lisset Miguel\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" 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